FOOD-TECH INNOVATION AWARD 2022

A CALL FOR MARTECH SOLUTIONS IN FOOD RETAIL

LOOKING FOR SOLUTIONS THAT BOOST CUSTOMER ENGAGEMENT AND EXTRACT VALUE FROM DATA

Opened in partnership with two leading global food brands, Barilla and Lavazza, this startup / scaleup call is looking for MarTech solutions in the food retail. We are searching for B2B and B2B2C startups / scaleups working on boosting customer engagement and extracting value from data.

Winners will have the opportunity to explore a Proof of Concept with Barilla and Lavazza.

Do you have a solid technology in this arena? If so, we would love to hear from you!

Timeline

Jul 04

CALL OPENS

Sep 04

CALL CLOSES

Oct 03

FINALISTS ANNOUNCEMENT

Oct 26

PITCH DAY IN ZURICH AT MICROSOFT HQ / ONLINE

Partners

What are we are looking for?

CATEGORY 1

BOOST CUSTOMER ENGAGEMENT

Solutions to enhance and transform the shopping experience, engaging shoppers and consumers as well as integrating multiple channels / touchpoints

  • Interactive contents and experience
  • Commerce experience management platforms
  • Personalization and optimization of marketing
    contents and offering
  • New engagement and customer loyalty solutions
    for Brands and Retailers
  • Proximity and multilocation marketing
  • Mixed reality and “phygital” experience
  • Metaverse experience for Brands and Retailers

CATEGORY 2

EXTRACT VALUE FROM DATA

Solutions to manage sales and customer data from different sources, run data intelligence, extract business value, automate and quickly present useful insights

  • Customer data platforms
  • Customer profiling tools
  • Data visualization tools combining multiple data sources
  • Marketing data pipeline solutions (clean, transform data from different marketing sources) supporting intelligence and marketing decisions
  • Predictive analytics, customer intelligence and data science
  • Sales automation and intelligence platforms over multiple channels

FoodTech - The Jury

Massimo Baggi
Marketing Director at Selex

Igor Nuzzi
Region Director for Italy & Switzerland at Lavazza Group

Alessandra Corsi
Chief Category Officer at Conad

Luca Ravazzoni
E-commerce Manager & NKA at Barilla Group

Guy Keeling
VP, Global eCommerce at Barilla Group

Tiziano Leidi 
Director of Institute of Information Systems and Networking at SUPSI

Jelena Tasic
Managing Director at Lifestyle Tech Competence Center

Sara Masciave
Key Account Manager / Responsible E-Commerce Switzerland at Barilla Group

Francesco De Maria
Digital Commerce Managing Director at Accenture Song

Lorenzo Boer
Ecommerce Manager Italy & Switzerland at Lavazza Group

Michele Raballo
Managing Director, EU Lead for Commerce at Accenture Song

Antonio Rossano
IT Partner to Function Marketing & E-commerce at Barilla Group

Andrew Reid
Director of Global Partner Solutions (GPS) at Microsoft Switzerland 

Michele Rivetti
Channel Activation, Growth & Business Service Director Italy & Switzerland at Lavazza Group

Jacqueline Ruedin Rüsch
Founding General Partner at Privilège Ventures SA

Massimo Rossi Piano
Retail Director Italy & Switzerland at Lavazza Group

Anthony Stam
New Epoch Capital 

Linda Stefani
Marketing Manager CucinaBarilla at Barilla Group

Carlo Terreni
President at Lifestyle Tech Competence Center, Founding Partner at Loomish 

Moritz Tintelnot
Managing Director at Barilla Switzerland

Gabriele Amadò
Responsible Corporate Clients market area Ticino 2 at UBS

Laura Ventura
Digital & Consumer Engagement Manager Italy and Switzerland at Lavazza Group

Leandro Bitetti
Head of MSc in Business Administration with Major in Innovation Management at SUPSI

Remo Crameri
Managing Director, Head Corporates & Institutional Clients Ticino at UBS

Francesca Medioli
Marketing Manager at Barilla Group

Michele Zoppi
Sales Operations Manager Microsoft Switzerland at Microsoft

FOODTECH: LET'S HELP THE FOOD RETAIL INDUSTRY IMPROVE THROUGH INNOVATION

WHO QUALIFIES?

We encourage applications from mature B2B and B2B2C start-ups / scale-ups that:

• Are in revenue

• Have credentials and a client portfolio

• Have a structured team

• Have a solution that falls into one of the two categories

 
Early-stage start-ups do not qualify.

WHY APPLY?

We open doors for international start-ups / scale-ups to be part of the growing innovation landscape in Switzerland.

• Growth opportunities: next to the chance to pitch in front of top executives and managers from leading Food and Retail brands, finalists and winners will have a chance to enter into direct contact with them and explore the possibility of a POC

•  Network: connect with the leading market players in the arena who are actively searching for partnerships with start-ups

• Visibility: the finalists get visibility on multiple social media channels of Loomish and Award partners; present your solution to a jury with well-known senior executives with demonstrated experience in your field

Prizes

Both finalists and winners get a set of unique benefits, all designed to have an immediate effect on the start-ups’ scaling up:

THE FINALISTS GET:

A) Access to the closed-door pitch day in Zurich at Microsoft Swiss HQ: unprecedented visibility with potential customers from brands, retailers, investors and media

B) 1 free ticket for “eSustainability 2022“, the Swiss sustainability event carried out in Zurich on October 25

C) Free stand at the eSustainability event on October 25, with visibility to dozens of FoodTech decision makers

D) Possibility of one-to-one meetings with jury members and business introductions

E) Promotional activities and PR

THE WINNERS GET:

F) Opportunity to explore a Proof of Concept (POC) with Barilla and Lavazza

G) Tailored consultancy session on Investment opportunities in Switzerland and Europe (e.g., Innosuisse, Eurostars – Eureka) provided by SUPSI

H) One year free desk services for one person at Dagorà Innovation Hub Ticino, Switzerland (financed by Dagorà)

I) Promotion as FoodTech Award 2022 winner in European and Swiss media

J) The exclusive FoodTech Award 2022 trophy 

FOODTECH PITCH DAY HOSTED BY MICROSOFT SWITZERLAND IN ZURICH

FoodTech Award 2022

The Loomish Innovation Awards have been recognised as a great business development platform in Europe: entrepreneurs take part in our challenges in order to do business.
 
As starters, the selected finalist will be invited to pitch in front of a prestigious jury panel comprised of decision-makers from Barilla and Lavazza, as well as Accenture, Conad, Migros, Microsoft, and UBS.
 
To learn more about the past edition of the FoodTech Award, click here.

Any questions?

Please reach out to andrea.lentini@loomish.ch