FASHION INNOVATION AWARD 2021

FASHION INNOVATION AWARD 2021

LOOKING FOR TECHNOLOGIES THAT ENABLE
VIRTUAL FASHION & AUGMENTED CUSTOMER EXPERIENCE

We are looking for mature B2B and B2B2C tech start-ups/scale-ups that could help BALLY, a Swiss luxury fashion house, to boost its virtual fashion and augmented customer experience capabilities.

If you have a solid tech solution that could be a fit, 

we would love to hear from you!

Sponsored by

Timeline

15.09

CALL OPENS

22.10

CALL CLOSES

07.11

FINALISTS ANNOUNCEMENT

23.11

PHY-GITAL
DEMO DAY

The Jury

This year’s finalists will have a unique opportunity to pitch directly to the top management of BALLY, as well as other executives from the Lifestyle-Tech Competence Center: Accenture, Microsoft, and UBS.

Nicolas Girotto
CEO at Bally

Paolo Strafforello
EVP Global Operations at Bally

Morad Tabrizi
EVP Design & Merchandising at Bally

Marc le Mat
EVP Global Retail at Bally

Eva Quirrenbach
Chief Marketing Officer at Bally

Maria Aguado Cabrera
Director of Heritage & Innovation at Bally

Marco Esteri
Global IT Director at Bally

Giorgio Barbotti
Global Digital & Omnichannel Director at Bally

Michele Raballo
Managing Director at Accenture Interactive

Andrew Reid 
Head of Microsoft for Startups Switzerland

Augusto Mitidieri
Executive Director at Switzerland Innovation Park Ticino

Gabriele Amadò
Head of Corporate Clients Market Area Ticino 2 at UBS Bank

Carlo Terreni
Founder at Loomish

Jelena Tasic
Managing Director at Lifestyle-Tech Competence Center

FASHION INNOVATION AWARD 2021
THE PLACE FOR STARTUPS AND SCALEUPS TO DO BUSINESS

What are we looking for?

We are searching for innovative solutions for introducing augmented reality into the fashion customer experience:

Category 1

VIRTUAL FASHION

B2B and B2B2C solutions that help the brand reinforce its virtual fashion assets:

  • 3D fashion design
  • Augmented reality 
  • Avatars
  • NFT’s for Virtual Fashion
  • Virtual fashion marketplaces
  • Virtual apparel (including footwear and accessories)

Category 2

AUGMENTED CUSTOMER EXPERIENCE

B2B and B2B2C solutions that help increase the augmented experience of customers:

  • Phygital and/or interactive store windows  
  • Virtual try-on
  • Virtual stores 
  • Improved eCommerce experience
  • In-store customer journey virtualization

Sponsored by

Award Partners

Endorsed by

WHO QUALIFIES?

We encourage applications from mature B2B and B2B2C start-ups / scale-ups that:

• Are in-revenue

• Have solid credentials and client portfolio

• Have a structured team

• Have a solution that falls into one of the two categories

Early-stage start-ups do not qualify

WHY APPLY?

We open doors for international start-ups / scale-ups to be part of the growing innovation landscape in Switzerland.
 Growth opportunities: selected finalists and winners will have a chance to enter into direct contact with BALLY and explore the possibility of a proof of concept.
 Network: possibility to connect with a leader market player who is actively searching for partnerships with mature start-ups/scale-ups.
Visibility: finalists will get visibility on multiple social media channels of Loomish and Award partners; besides presenting their services to a jury of well-known senior executives.

Any questions?

Please reach out to valentina.muller@loomish.ch

Meet our previous
Fashion Innovation Award winners

2020 – Sustainability edition

2019 – Artificial Intelligence edition

Endorsed by